Formula 1 and Kit Kat—two worlds that, at first glance, seem like polar opposites. After all, what does a chocolate bar with a penchant for breaks have in common with a sport that thrives on adrenaline and speed? But as of today, the two have joined forces, announcing Nestle’s Kit Kat as the Official Chocolate Bar of Formula 1 in a surprising – and somewhat quirky – multi-year partnership. Just in time for Kit Kat’s 90th anniversary and F1’s 75th, the collaboration will take off in the 2025 season, bringing a playful twist to the racetrack experience for Formula 1 fans can expect more than just chocolate in this new alliance. The partnership will introduce fan activations, prize giveaways, a
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