Since its inception, the sporting goods retail market has been extremely dynamic. However, the introduction of disruptive technologies like augmented reality is taking it to new heights. Retailers are now able to offer immersive, interactive experiences that were previously unimaginable. AR isn’t just improving the shopping experience, it’s reshaping the entire domain and practices. Checking […] The post Augmented Reality Shopping: Transforming B2B Sporting Goods Retail appeared first on NY Times News Today.
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