Universal International Studios Boss Says U.S. Buyers Willing To Strike More Flexible Deals Amid Market Contraction: “We Are Able To Pull Some Levers” – Edinburgh ...Middle East

Universal International Studios boss Beatrice Springborn has said American buyers are open to more flexible deal-making amid the market contraction. Speaking at the Edinburgh TV Festival in a global storytelling session, Springborn, who is also president of Universal Content Productions, said “we are able to pull some levers” in part because streamers are now willing […]

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