Opinion: We must do something about these gambling ads on hockey helmets ...Middle East

Open this photo in gallery: A gambling ad features on an Edmonton Oilers player’s helmet during Game 6 of the Stanley Cup Final, in Edmonton on June 21.Bruce Bennett/Getty Images Timothy Dewhirst is a professor and senior research fellow in marketing and public policy at the Gordon S. Lang School of Business and Economics at the University of Guelph. The Edmonton Oilers’ impressive playoff run this season brought heightened attention to the team. When watching the Stanley Cup finals, it became apparent to a broader audience that the helmets of Oilers players – during their home games – featured advertising for Play Alberta. At first glance, the NHL team’s sponsor might be mistakenly i

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