In addition to the mobile app and loyalty program, the brand has revamped its website with a clean, user-friendly interface and navigation capabilities. By Lea Mira, RTN staff writer – 6.25.2024 Long John Silver’s aims to upgrade its customer engagement strategy by partnering with four leading technology innovators: Attentive, Bikky, Plein Air, and Sparkfly. The goal is to implement a 360° next-generation digital and in-store experience across more than 300 corporate-owned locations and participating franchisees. The integrated ecosystem will utilize a suite of advanced platforms, including Attentive’s CRM and SMS Messaging, Bikky’s Customer Data Platform, Plein Air’s Web and Mobile App,
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