CAMP, Simon Expand Partnership for New Play-and-Shop Retail Experiences ...Middle East

Continuing its collaboration with real estate investment trust Simon, CAMP is opening two new locations in Philadelphia and Houston. CAMP is known for its interactive retail experience, allowing guests to play before they pay. The stores are designed to be a combination shopping and play space. CAMP currently has seven locations across the country, each with rotating immersive experiences. CAMP partnered with Simon previously for its Burlington Mall location, which opened to Boston residents in 2022. Now, two new CAMP destinations are planned at Simon’s shopping centers: King of Prussia and The Galleria. CAMP has always envisioned an alternative version of the family retail ex

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