Over the past three years, Billboard estimates that the revenue generated by Sean “Diddy” Combs’ master recording catalog, as well as the publishing for songs he wrote that appear on his albums, reached about $3 million annually. The biggest asset he has in his favor — and not included in the above estimate — is his ownership of Bad Boy Records, through which he owns his own masters and publishing. But the activity generated by his own artist catalog — an average of about 147,000 album consumption units each year over the past three years — is not particularly large for someone generally regarded as a superstar. A
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