BritBox International Names Marketing Boss & Strikes North American Deals For UK Drama ‘The Inheritance’ ...Middle East

EXCLUSIVE: BritBox International has named Diana Pessin as its Chief Marketing Officer, while striking U.S. and Canada deals for UK drama The Inheritance. Pessin joined the BBC Studios-owned best-of-British streamer in April 2023 from her consultancy NextPhase Advisors as SVP, Global Marketing and has now been upped. She is best known for a near-20 year […]

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