F&B is increasingly a cost centre for hotels, steadily losing profitability since 2018. But there’s hope! Hoteliers should look beyond just the menu and decor to create a compelling F&B offering. Profitability in food and beverage (F&B) dropped by over 30% in the last five years. Operating with increasingly tight margins, many hotels can no longer support loss-making business units, yet F&B remains a pivotal service for the industry. It’s time to take action to improve the bottom line and remove revenue leakage. The current market conditions for hotel F&B are exceptionally challenging. While Revenue Per Available Room (RevPAR) is up by 17% in Europe compared to January 2020, F&B revenue incr
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