According to the Bloomberg report, Spotify (NYSE:SPOT) is planning to hike up the price of its paid-subscription service in several important markets for the second time within a year. This move is seen as a crucial step toward achieving long-term profitability.The world’s largest paid streaming service will be raising prices by about $1 to $2 a month in five markets, including the U.K., Australia, and Pakistan, by the end of April 2024. The U.S., its biggest market, will see a price increase at some point later this year, although the exact timing has not been specified. Following this news, Spotify's stock surged by 13%.Last year, the company increased the prices of its premium subscriptio
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