Pressure for an EU investigation is also coming from the some of the big six companies themselves From overhauling online platforms to backroom engineering, Google, Apple, Amazon, Microsoft, Meta and TikTok owner ByteDance have scrambled over the last six months to comply with landmark EU tech rules that come into force on Thursday. The Digital Markets Act (DMA) is one of the most comprehensive regulatory actions to rein in so-called “Big Tech” and is expected to reshape the global technology industry after decades of unfettered growth. Criticism from rivals and users and cautionary comments from watchdogs suggest a couple of the six companies may be in the regulatory cross
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