Is Sarah J Maas the next JK Rowling? ...United Arab Emirates

The ‘romantasy’ author beloved by BookTok has sold 38 million novels, brought feverish midnight launch parties back into fashion and sent Bloomsbury’s share price soaring. She’s the publisher’s biggest hit since Rowling, writes Jessie Thompson – so is this the start of a Maas movement akin to Pottermania?

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