Eric Hilty was a lawyer, sitting with pals at a bar 25 years ago, wondering how he might raise money for the Invest in Kids nonprofit he just founded. The child advocacy group needed to pay lobbyists to help secure state funding for its nascent program connecting nurses with first-time mothers. Over beers, the group of skiers carved a plan. “We needed to raise money quickly so we thought, ‘Maybe we could tie it into skiing,’” Hilty said. “Why not try to ski all the moguls runs at the Jane in a day?” A couple months after that happy-hour brainstorming session, the first Jane-A-Thon in 2000 drew 16 skiers who raised $10,000 as they skied all 16 of Mary Jane’s back-diamond b
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