The launch took place in the presence of a dozen designers from Senegal and the sub-region. Adama Amanda Ndiaye, better known as Adama Paris, Senegalese fashion designer and founder of Dakar Fashion Week, said that sustainability was their agenda in this year’s event. Paris spoke of the importance of Dakar Fashion Week as a platform for promoting and celebrating African creativity in fashion. She highlighted the diversity of emerging talent and “invites the major designers to support the growth, success and international visibility of these ‘newborns'”. Speaking to the press, Adama Paris shared her pride at having seen Dakar Fashion Week evolve over the years, becoming a must-attend event
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