Multi-brand high-end store ENG Concept continues to innovate in China’s retail scene, launching exclusive co-branded collections, erecting impressive in-store installations, and hosting major parties for the mainland’s fashion crowd. Its latest initiative is with model, actress, and singer Kiko Mizuhara’s label Office Kiko. This week’s Chinese brand collaboration column spotlights ENG’s Office Kiko collection, Clot founder Edison Chen’s daughter Alaia Chen expanding into streetwear collectibles, and Peak Performance’s embrace of the Asian square toast craze via a leader in the space. Read on for our verdict on these, and subscribe here to receive these updates in the Collabs & Drops newslett
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