Matthew M. Williams’ 1017 Alyx 9SM eyes retail expansion with Hong Kong-backed investment ...Middle East

What Happened: Hong Kong entrepreneur Adrian Cheng has taken a majority stake in Matthew M. Williams’ luxury streetwear label 1017 Alyx 9SM for an undisclosed sum. Williams, who is also the creative director of Givenchy, told the media on November 17 that the investment would help the brand hire more staff and expand its accessories, footwear, and jewelry offerings.  “​​I am thrilled to embark on this journey of nurturing talent and contributing to the evolution of the fashion industry,” Cheng said in a statement. “1017 Alyx 9SM, under the creative direction of Matthew Williams, embodies the spirit of innovation that I am passionate about supporting.” Williams also announced plans to relocat

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