Moises, an AI music and audio start-up, has partnered with HYPERREAL, a visual effects company, to create a “proprietary digital human asset” called Hypermodel. This will allow artists to create their digital versions of themselves for marketing, creative and fan engagement purposes. HYPERREAL has already been collaborating with musicians since 2021, when he worked with Paul McCartney and Beck on their music video for “Find My Way.” In the video, Beck went undercover as a younger version of 81-year-old McCartney, using HYPERREAL to swap and de-age their faces. Moises is a popular AI music and audio company that p
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