MAG launches new $545mn residential project in Dubai’s Business Bay ...United Arab Emirates

Real estate developer MAG has launched the launch of Keturah Business Bay. The US $545mn tower will offer transformational living through the design of space, and is scheduled for completion by Q3 2027. According to a statement, the new tower will be the first in the Middle East to immerse residents in nature through the ‘Bio Living’ concept that incorporates nature into the built environment to improve the physical, mental and emotional health of its occupants. The developer had previously offered the concept with its Keturah Reserve project. Bio Living, inspired by Biophilic Design, emphasises creating architecture and interiors that connect residents with surrounding nature. Engaging all

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