The Eastern Company for Tobacco (EETC), Egypt’s biggest tobacco company, has taken an urgent decision to increase cigarette production by 40 percent which will be distributed to local markets. This follows in the wake of the nation’s cigarette price crisis, with prices for the Cleopatra cigarette brand surging to unprecedented levels. The EETC was driven to increase production and pump more products into the markets. It also increased the overall supply, with distribution exceeding about 150 million cigarettes per day in markets across Egypt. The EETC aims to control the rising prices and stop exploitative sellers. Consequently, cigarette prices fell by LE20, bringing the price of a pack to
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