TikTok is expanding its program to label content posted by state-affiliated media to more countries, the company announced this week. The policy will label accounts “run by entities whose editorial output or decision-making process is subject to control or influence by a government,” Justin Erlich, TikTok’s global head of Issue Policy & Partnerships, Trust & Safety, wrote in a blog post. The video sharing app first piloted the program last year in Russia, Ukraine and Belarus. It is expanding to more than 40 markets “across multiple regions,” Erlich wrote. To assess editorial independence, TikTok will consider an organization's mission statement, editorial practices, leadership
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