TikTok is planning to add its reasoning for why videos are recommended for users as part of a push for transparency amid rising scrutiny from U.S. lawmakers and state governments. The company said in a post on Tuesday it is rolling out a new tool in the upcoming weeks to add context to the content that is recommended in users’ “For You” feeds. It said the system recommends content based on a variety of factors from a user’s activity on the app and adjusts for what they indicate they are not interested in. The tool will allow users to press the “share” button to reveal a menu with a question mark icon called “Why this video.” Pressing the icon will reveal the reasons the video wa
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