Dislike button has little impact on YouTube recommendations: research ...Middle East

YouTube’s dislike button has little impact on the videos that the platform recommends to users, according to a study released Tuesday.  Researchers from the Mozilla Foundation, an international nonprofit that works to make the internet as accessible as possible, conducted an independent audit of YouTube’s user controls based on data that more than 20,000 users provided. It concluded that people generally do not feel that YouTube’s user controls change their recommendations and that users are largely correct that the mechanisms are “inadequate” in preventing unwanted recommendations.  Researchers found that user controls do influence what is recommended, but the effect is “negligible

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