Unilever sells Ben & Jerry’s Israeli business to defuse BDS row ...Saudi Arabia

ID: 1656674486360484000Wed, 2022-06-29 23:42 JERUSALEM: Unilever this week sold its Ben & Jerry’s ice cream business in Israel to its local licensee for an undisclosed sum, aiming to smooth over a potentially damaging diplomatic row over the company’s political stance. The deal comes after the US ice cream brand announced last year it would stop marketing products in the Israeli-occupied Palestinian territories, saying that selling there was “inconsistent” with its values. Under the new arrangement Ben & Jerry’s ice cream will be available to all consumers in Israel and the occupied West Bank.Main category: Middle-East

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