The fast-food chain is now called ‘Vkusno i Tochka’, or ‘yummy full stop’ in English Former McDonald’s restaurants reopened in Russia with new branding and ownership on Sunday – the day that Russia Day is celebrated in the country. The iconic golden arches logo of McDonald’s was taken down at restaurants across the country, and the sites reopened as ‘Vkusno i Tochka’, which roughly translates as ‘yummy full stop’. A new logo has also been unveiled – a circle and two diagonal lines on a green background, resembling the letter ‘M’. According to the new owners, it represents a hamburger and two French fries. Among th
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